The digital fundraising platform enables schools and teachers to request support from the community in the form of time, money and resources. “Right from the start we could see the benefits of the platform as a way to build communities and help schools,” says Nicky Mihalop, CSR Manager at Legal & General.
As well as providing initial funding for LetsLocalise, Legal & General has provided resources for schools and has encouraged uptake of the platform at community level. For Legal & General, the project created a social return on investment.
Since October 2020, LetsLocalise has grown exponentially and now has over 300 schools on its platform. “We have seen such a great intake in such a short period of time,” says Mihalop, “it’s grown almost daily.” The platform now has over 6,750 supporters and to date has impacted over 16,000 students – a figure which is set to grow as LetsLocalise aims to create support for one million children across the UK, and one billion globally.
One specific campaign that LetsLocalise has been focusing its energies on is the provision of laptops for schools. Entitled ‘It takes a village’, the campaign concentrates on getting laptops into schools where they are most needed.
“Schools, particularly those in deprived areas, are up to two years behind where they should be on account of the pandemic,” explains Mihalop. “Lots of children in these deprived areas had little access to remote learning so providing them with laptops makes that possible, and also enables things like holiday clubs and evening clubs to help children who have fallen behind academically.”
Mihalop points out that many companies, not just Legal & General, possess laptops that are not being used. “By donating laptops to schools we are helping children get the education they deserve and benefiting the community.”
Thus, the laptop programme perfectly aligns with some of the United Nations’ Sustainable Development Goals, which include ensuring quality education and responsible consumption.